a4uexpo day 2

Day two kicked off just a little too early but I made it over to the Excel for the presentation about mydeco. It looks like it’s going to be an amazing site but it was interesting to hear that the retailers couldn’t provide them with a reasonable quality of data feed so they just had to build code to scrape their sites.

I then had some time to take in the exhibition and hang around at the Existem-AM stand which seemed to be where you could find the affiliates throughout the conference!

Next session was about PR by 10yetis and once again it was an excellent presentation with some great tips. I was surprised to hear that free newspaper The Metro is consider the most influential newspaper.

From there I moved on to the presentation by Nora from Sedo which was interesting as I’ve been getting more into domaining recently. The number of cases studies of businesses which have rebranded just to match a generic domain was pretty amazing.

Finally I made it along to the Super Affiliates session which was both entertaining and inspiring. In some ways it wasn’t so much about learning new information (apart from Shak’s story which was new to me!) but about being inspired about what is actually possible.

The second night party was really enjoyable although the private Sky party did mean things were a bit disjointed which was a shame. Maybe that’s just because I didn’t get in but it did mean I couldn’t catch up with those who were behind the closed doors!

All in all it was a fantastic couple of days and a job well done by all at Existem.