Cashback Clashes

Two interesting items of news occured today in the cashback realm. Firstly Quidco chose to stop working with Affiliate Window in what seems to be a bit of a power struggle. The issue is over Quidco trying to impose new terms under their “SureShop” agreement. I have to admit to not being an expert on the cashback industry but it does seem like Affiliate Window should be congratulated for taking a stand for what they believe is in the best interests of both the merchants and the affiliates they work with. It’s going to be interesting to see how this works out and I wonder how Quidco is going to give cashback on exclusive AW merchants?

The Quidco Email - AW’s response - Affiliates4u discussion

Secondly I received this press release

Submission Technology secure Cashback.co.uk domain

Submission Technology has extended its impressive portfolio of money saving websites with the acquisition of the Cashback.co.uk domain name.

The UKs first ever online cashback company, founded in 2003, goes from strength to strength, boasting a multitude of customer acquisition sites, including wepromiseto.co.uk, and the hugely successful GreasyPalm.co.uk.

Submission Technology first coined the phrase cashback in the market over 5 years ago so it is only fitting that they have acquired the cashback.co.uk domain name.

Cashback.co.uk will join rapidly growing reputation garnered by Submission Technology, and shows confidence that the cashback market is gaining momentum in wake of the highly publicised Credit Crunch.

Company Director, Neil Durrant, was looking forwarding to developing the brand and has earmarked Cashback.co.uk as a future market leader in the cashback market.

He said: We are delighted to have secured the Cashback.co.uk domain name. There are exciting new opportunities in the ‘cash back space’ and the acquisition of this premium domain will be used as a platform for exciting new projects.

Another one to watch since cashback.com has recently found itself under new ownership too