Oct 01 2008
Chris Bishop - House of Fraser - Podcast
Podcast 33
I’ve recently been speaking to Chris Bishop (biography), Online Acquisition Manager at House of Fraser. We discussed a variety of topics including his early days as an affiliate, Hotel Chocolat & House of Fraser. We also discussed advice for affiliate managers, affiliates and issues around cashback for merchants.



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Oct 1st, 2008 at 1:37 pm | #
Another excellent podcast Fraser. Interesting to hear Chris was originally an affiliate (I didn’t know that) and has used that experience as an Aff Manager. Loads of good tips from Chris too, well worth listening too.
Oct 1st, 2008 at 2:27 pm | #
Love your veiws and passion for affiliate marketing. Totally agree with what you say on communication and segmentation! Loving you work!
Oct 3rd, 2008 at 5:40 am | #
Thank you Fraser, and Chris for a great podcast. Enjoyed hearing how you (Chris) started out as an affiliate and developed from there. Inspiration for us all!
Oct 4th, 2008 at 1:07 pm | #
I really enjoyed this podcast, I did not get to work with Chris at Hotel Chocolat, they have just opened a store in bristol and i would have loved a sample of the chocolate.
So Chris what is the url of the Bolton website and what happened to it in the end.
Hope I can do more business on HoF site is reassuring to hear the management have total buy in with the affiliate marketing side of things
Oct 18th, 2008 at 9:23 am | #
Hi Chris,
I am organizing a conference on ‘Online web content publishing and approval’ and would like to invite you to speak at the conference.
Please send me your contact details on abhilashasingh2008@gmail.com
Many thanks and regards,
Abhilasha Singh
Oct 19th, 2008 at 2:39 pm | #
Hi Fraser
A pleasure to record the affiliate podcast with yourself, I don’t half go on!
Thank you for the comments and I trust there are some hints or tips that you can talk away of I’ve instilled a little bit of passion for you to go ahead and really drive you affiliate site or manage your own company programme most efficiently and effectively.
Martin - The sites I ran during my teenagers are sadly not live anymore which is a shame - although I should look at digging out the URL’s!
Abhilasha - Please contact me via my blog if you would like to pass on more information about speaking at your event.
Thanks, Chris
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