Doug Scott – ASAP Ventures – Interview

Podcast 31
doug.jpg In this podcast I’ve been speaking to Doug Scott of ASAP Ventures. I recorded this podcast a couple of weeks ago but it’s taken me till now to find time to catch up and get it edited and properly produced. I’ve really just been waiting for Doug to post that photo so you have more idea what he looks like before you listen to him :-)

We talked about a variety of topics including some of ASAP Ventures current projects like one cost £87.5k), Recycle(this one was £152,000!), Car Rentals & Self Catering Breaks. We also discussed automating and scaling an affiliate business, PPC closed groups, transparency and building relationships with merchants. All in all there is some great advice for affiliates looking to move forwards with their business.

Have a listen and leave any feedback or questions below.

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  1. [...] book there is an encouragement to ask this question and I think it ties in with what people like Doug Scott & Chris Clarkson have been saying recently. Don’t limite yourself by thinking all you [...]

    Pingback by Affiliate Marketing Outrageously - Fraser's Affiliate Marketing Blog — September 22, 2008 @ 3:46 pm

  2. [...] enjoyed speaking to everyone involved but a few of the more popular ones in terms of comments were Doug Scott for some straight talking, Kieron Donoghue about how he got started & a group discussion on [...]

    Pingback by My Affiliate Marketing History - Fraser's Affiliate Marketing Blog — July 20, 2010 @ 12:44 pm


20 comments | Leave your comment | Feed for this Entry

David Fiske
Jun 18th, 2008 at 8:57 am | #

Undoubtedly the best podcast you’ve done. Congrats to you both.

Jun 18th, 2008 at 10:35 am | #

Really interesting podcast. I like the start where we get a comment list of the different places Doug acted as a bum in.


Definitely agree with the comments about the domain names, difficult to get people to catch on to short, sharp domain name than a “personalized” domain name. I also completely agree with the “giving up is easy” part.
These days (affiliates in particular) give up straight away just because money doesn’t land in their laps, the hard working affiliates get all the rewards, simple as that.

John Cronin
Jun 18th, 2008 at 10:50 am | #

Thanks to you both! Really enjoyed listening to that:)

Found the discussions on generic domain names and ppc very interesting.


John C

Chris Clarkson
Jun 18th, 2008 at 3:12 pm | #

As usual Doug is highly entertaining, informative and downright scary! A refreshing unique view of the affiliate world, but that’s the view from the top I’m guessing! :)

Jun 18th, 2008 at 3:58 pm | #

Scary hearing yourself talk rubbish…….view from the top Chris, can I be on your mountain please:)

Thanks Fraser and good to meet your recently


Chris Mockford
Jul 4th, 2008 at 10:12 am | #

Very enjoyable podcast – well done Fraser and Doug

Jul 10th, 2008 at 9:36 am | #

Excellent podcast, the best I have heard Fraser.

No flannel or cliquey talk* – real discussion on the nuts and bolts of the business. Hey you even use the ‘P word’.

Appreciate it, thank you both.

* PS When you drop various first names into conversations many people will have no idea who you are talking about, and it does make the whole thing sound a little like a small club. (Perhaps it is!)

Jul 16th, 2008 at 12:02 pm | #

100% agree with being a bargain, if i had seen that and had the money would have snapped that up

Fraser Edwards
Jul 29th, 2008 at 3:08 pm | #

Glad this podcast seemed to go down well. It was great to speak to Doug.

Matt – what’s the ‘P word’? I’ll bear in mind that I shouldn’t talk as if people know the same people I know! Cheers for the tip.

Jul 29th, 2008 at 3:17 pm | #

The P word = Profit – particularly in the true sense of the word ie having enough left over after costs to earn a sensible living.

Fraser Edwards
Jul 29th, 2008 at 3:22 pm | #

ahhh – got it! Cheers.

Will try and take the various comments on board for future podcasts.

Jul 29th, 2008 at 3:27 pm | #

Sorry Fraser my fault really for being a bit cryptic, I must have had my grumpy head on.

What I mean really is it was valuable to hear you folks discuss the nuts and bolts of grimey commerce. Don’t be shy to ask those tricky questions!

& thanks again for doing the podcasts, it’s appreciated.

Paul Hardingham
Dec 19th, 2008 at 2:40 pm | #

Sitting here once again paralysed by the gurus. Great podcast. Off topic, but how can I set up my own wordpress blog like this – I really ought to show my face in the affiliate world, having been making a living from it since 2001.

Fraser Edwards
Dec 23rd, 2008 at 9:44 pm | #

Paul – wordpress is pretty easy to get going. Just download from or if you want them to host it then take a look at but you won’t get the same control.

Mark Hoult
Nov 12th, 2010 at 6:15 pm | #

Fascinating (and astonishing in equal measure).

Just listened to this after following an old link from Acorn Domains. Thank you. very much.

Would be interesting to have a follow up podcast 2 years on to see what’s changed.

Nov 20th, 2010 at 9:39 pm | #

Just found this and noticed the recent comment.

Quick overview of what has happened:

Things have got more and more real.
The group now has almost 50 fulltime staff, excluding outsourced staff. is still growing at pace and has now opened sites in US, Oz and about to launch in Europe.
We launched 15 months ago and now have over 3 million people on our newsletter.

Two weeks ago I announced I would be stepping back from the business to focus on other things. As yet nothing is formalised but that will happen in the New Year. The guys and girl no longer need a guy who is good at startups:) but now need to people who can grow the group into a real business, some would argue that with annual affiliate sales of over £100 million this year we are a real business:)

All the best


Nov 22nd, 2010 at 12:22 pm | #

Thanks for the update Doug. That’s an amazing time of growth for your business.

What will you do with your time in the New Year? :-)

Mark Hoult
Nov 23rd, 2010 at 10:20 am | #

Sincere congratulations. And thanks for the update.

Comments Closed

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Fraser Edwards has been involved in affiliate marketing for more than 10 years after starting out in business as a website developer and stumbling into affiliate marketing instead.

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