It’s a Social Week

Yesterday started as a bit of a disaster but ended up a really good day. I was heading to the Online Marketing Show by train and when I checked first thing on the GNER website all trains were supposed to be running as normal. In the end we got as far as Newcastle before they recommended we got off and went home! Not the best way to spend a morning but not worth getting worked up about since just the day before Ewan had reminded me about making the best of a bad situation. The funniest moment of the day was when another passenger got out his mobile and made a call to Jonathan Metcalfe’s mobile. That at least meant that we got some reliable information!

So I ended up back in Edinburgh with some time to catch up on work and then it meant I was able to enjoy a couple of drinks with Mark and Bruce from Existem Affiliate Management who just happened to be in town. I’ve known Mark for a while but hadn’t really got a proper chance to speak to Bruce before so it was great to have a few hours to chat about all things affiliate marketing. These guys know their stuff so if you are looking for some help on the merchant side then it could well be worth getting in touch.

It’s only a day away now from Beer 2.02 which is the second informal gathering of Edinburgh based internet, advertising, social media types. It’s hard to exactly label the group as it’s such a mix but it’s an excellent way to keep up with what’s going on with the web and meet some fantastic people. It’s open to all so if you are in Edinburgh do come along. This time it’s at the Terinea offices courtesy of Jamie.

It’s interesting to see that amount of coverage that Belhaven got from donating beer for the previous event last week. It’s clear to see that the ideal link building strategy seems to be supplying beer to bloggers