Comments on: Yahoo to follow Google’s lead

By: Dave

Dave — Wed, 24 Sep 2008 10:46:46 +0000

There is an element of copying going on with Yahoo! It seems as if they are trying to emulate what Google has already done. Admitedly it must be hard for Yahoo! to come up with improvements which makes it difficult for them to digest. But I do agree that they need to focus on the quality of PPC rather than that amount.

By: Abi

Abi — Fri, 13 Jul 2007 10:20:28 +0000

Hi,
I really do think that yahoo adopting a performance based approach to ranking PPCs is long overdue. Emphasis on quality rather than how much money you can through at the ads. Gives newbies on a tight budget more of a chance.
My only question is when will Yahoo actually implement this?
Affiliate Marketing Introduction

By: John Lamerton

John Lamerton — Thu, 12 Jul 2007 13:29:17 +0000

I’m still waiting for my account to be upgraded. I get the feeling that Y! are still trying to play catch-up with Google, and IMO, this update doesn’t go far enough - it merely copies what Google have been trouncing them with for the last 5 years.